Privacy Policy


Rumor Avenue Technologies Ltd. ("Rumor Avenue," "we," "us," or "our") is dedicated to safeguarding the privacy of personal information, which refers to any data about an identified or identifiable individual, of those who visit the website (the "Site"). By continuing to use the Site after any amendments to this Privacy Policy, you agree to accept those changes. We will post any updates to this Privacy Policy on the Site, and such amendments will be effective immediately upon posting.


You may choose to complete a contact form on our website, providing your name, email address, and any other details you decide to share in the message box. By submitting this personal information, you are giving your explicit consent for us to collect, use, and share your data as described in this Privacy Policy. We require this information to offer our services effectively. The legal justifications for processing your personal information include the necessity of such processing to deliver our services or respond to your requests (i.e., to execute a contract between you and us) and our legitimate business interests, which are explained further below. Additionally, we might request your explicit consent to process your personal information accordingly.

Aggregated Data

We may also use your personal information to create Aggregated Data for our internal use and for sharing selectively with others. "Aggregated Data" refers to data that has been stripped of any identifying details and manipulated or combined to produce generalized, anonymous information. Rest assured, your identity and personal information remain anonymous in this Aggregated Data.

Use of Personal Information

We may use or disclose your personal information for the following purposes

  • To Complete Your Requests: We use the information you provide to fulfill the reason you shared it with us. This is necessary to perform the contract we have with you.

  • To Operate the Site: We use your data to provide and manage the Site for you and other users, in line with our contract obligations.

  • To Enhance the Site: We aim to improve the Site’s quality through polls, surveys, and feedback activities by Rumor Avenue or third parties, based on our legitimate interests.

  • To Communicate with You: We use your information to send updates and information about our services, aligning with our legitimate interests.

  • To Analyze Site Use: We monitor traffic patterns and the popularity of site features to enhance user experience, under our legitimate interests.

  • To Enforce Our Privacy Policy: We process your data to enforce this Privacy Policy as part of our contractual obligation.

  • To Prevent Fraud: We use your information to protect against fraud or errors and handle claims of rights violations, based on our legitimate interests.

  • For Customer Service: We process your information to respond to your service requests, in accordance with our contract.

  • For Safety and Rights Protection: We use your information to protect the safety and rights of you, us, our users, and the public.

  • As Explained During Collection: We use your data as described at the time of collection, fulfilling our contract with you.

  • To Comply with Laws: We process your information as necessary to comply with legal requirements.

Information We Collect 

Personal Information: We collect details that can personally identify you, such as your name, email address, postal address, or phone number, via the contact form on our website. This information is gathered only when you choose to provide it to us and is needed to get in touch with you.

Usage Information: We also gather data about how you use our website. This includes details like your operating system, the times you accessed our site, where you accessed our site from, how long you stayed, and the pages you visited. We collect this information through cookies, web beacons, and Google Analytics. A cookie is a small file that’s placed on your computer’s hard drive. If your browser settings are not adjusted to refuse cookies, our system will issue cookies when you navigate to our site. A web beacon is a tiny electronic file that helps us do things like count the number of visitors to a page or check the performance of our site.

Sharing your Personal Information

Rumor Avenue may disclose your personal information to a third party, notably service providers, for a business purpose.

To date, Rumor Avenue uses the following service providers:

When we share your personal information with third parties for business purposes, we ensure it is protected under a contract. This contract specifies the purpose of sharing and obligates the third party to keep your information confidential and to use it solely for executing the contract. We also take appropriate steps to make sure these third parties have robust security measures in place. Once our service providers no longer need your personal information for these specified purposes, they are required to dispose of it. However, we may allow them to keep aggregated or anonymized data that does not personally identify you. We do not permit these third parties to share your information with unauthorized parties or use it for their own direct marketing.

Additionally, we may use or disclose your information when it is legally permissible or necessary, for example:

  • Under applicable law, including laws outside your country of residence;

  • To comply with legal processes;

  • To respond to requests from public and government authorities, including those outside your country of residence;

  • To enforce our service agreements;

  • To protect our operations, or those of any affiliates or subsidiaries;

  • To safeguard our rights, privacy, safety, or property, and/or those of our affiliates, you, or others;

  • To pursue legal remedies or minimize damages we may incur.

Furthermore, in the event of a reorganization, merger, sale, joint venture, assignment, transfer, or other disposition of our business or assets, we may transfer your personal information to a third party.

If we plan to disclose your personal information to any additional third parties, we will identify these parties and the purpose of the disclosure, and we will seek your consent beforehand. For more details about our service providers or to ask questions, please contact us using the information in the “Contact Us” section below.

Storage of Personal Information

Your personal information may be stored and processed in any country where we have facilities or engage third-party service providers, particularly in Canada and the United States. By using the Site, you consent to the transfer of your information to countries outside your country of residence, which may have different data protection regulations than your country. When your information is stored outside of Canada, it is subject to the laws of the country where it is held, and it may be disclosed to government bodies, courts, or law enforcement or regulatory agencies in that country under its laws. However, we always govern our practices by this Privacy Policy and comply with the General Data Protection Regulation (“GDPR”) by providing adequate protection for the transfer of personal information from the EU/EEA, notably by using standard contractual clauses.


We may occasionally contact you about our products, services, news, jobs, and events. You have the option to opt out of receiving this information. All our marketing emails include an "unsubscribe" link, or you can tell us directly if you prefer not to receive these communications.

Age of Consent

We do not knowingly collect personal information from anyone under the age of consent. In the EU/EEA, you must be at least 16 years old to use our Site, or the greater age required in your country. Outside the EU/EEA, the minimum age is 13 years, unless a higher age is required in your country. If you are under the minimum required age, do not use the Site or provide any personal information to us. If a user under 13 has provided us with personal information without parental consent, we will take steps to remove such information. If you have concerns about your child’s personal information, please contact us using the information in the “Contact Us” section below.

Opting Out 

If you wish to stop receiving marketing-related emails from us, you can unsubscribe using the link provided in our emails or by contacting us directly. Please allow us a reasonable time to process your request. Note that we may still send you essential communications regarding your use of our products or services.

Rights to Your Information

Upon written request and proof of identity, you can access and request corrections to the personal information we hold about you as permitted by law. Please update us with any changes to your personal information. Under the GDPR, you have several additional rights, including the right to withdraw consent, access your data, request data erasure, restrict processing, and data portability under certain conditions. You also have the right to object to decisions made by automated means and to lodge a complaint with data protection authorities. For more information on your GDPR rights, visit the European Commission’s page on Data Protection.

You also have the right to lodge a complaint with the relevant data protection authority.

External Links on Our Site

Our site may contain links to other websites, and we are not responsible for their privacy practices or content. We encourage you to read the privacy policies of any linked sites as their practices may differ from ours.

Third-Party Ads and Interest-Based Advertising

We do not control how third parties collect or use your information for interest-based advertising. However, these third parties often provide methods for you to opt out of having your information used in this way. You can opt out of receiving targeted ads from members of the Network Advertising Initiative (NAI) by visiting the NAI's website.

Security Measures

We take measures to prevent unauthorized access to your personal information, but no data transmission over the Internet or through wireless networks can be guaranteed as completely secure. We implement and maintain reasonable security practices based on the type of information we collect to protect your information from unauthorized access. We continually update these procedures as new technology becomes available. Access to your personal information is limited to employees who need it to perform their job functions.

Your Responsibility

Please be aware that you control the personal information you share while using our site. It is your responsibility to keep your personal data and identifiers confidential. We are not responsible for the accuracy of the information provided by third parties and you absolve us from any liability related to the use of such information.

Retention of Personal Information

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected and as required or permitted by law. For details on how long your data is retained, please contact us using the information in the "Contact Us" section below.

Changes to This Policy

We may update this Privacy Policy occasionally. When we do, we will notify subscribers via email and post an alert on our website for non-subscribers. If the changes materially affect how your personal data is treated and you are not subscribed to our updates, but we have your email, we will reach out to you via email. Ensure your email address is current in our records.

Contact Us

For any questions or comments regarding this Privacy Policy, to request access to or correction of your personal information, to exercise any applicable rights, to file a complaint, or to learn more about how we manage your data, please contact our Privacy Officer at [email protected] via email.